MIPIM

The Brief

To work with a steering group of chief executive-level partners, creating an international presence for Liverpool at Cannes’ annual property forum MIPIM.
  • MIPIM

My role

Leading the steering group for Liverpool’s presence in Cannes, I’ve helped grow the number of private sector partners from 14 in year one to 29 in year two, with the support of the city’s leadership. Together we have built a long term strategy to make sure that the city’s development and property sectors work closely together. Alongside Liverpool’s international profile, MIPIM also gives the UK’s northern cities an opportunity to work together on an international platform, taking their place in a forum with the world’s most high profile cities.   My role is to manage high-level expectations of our partners, organise introductions and make sure the event performs effectively as an investment strategy for the city. Tactically, we have grown our events programme from three events in year one to four per day in year two. 'Our achievements to date and the development of Liverpool's presence at MIPIM are due in no small part to Rachael's diligence, tenacity and excellent project management. A high level project like this needs careful management, and Rachael delivers.’
- Chris Brown (Marketing Liverpool)

More Projects

See Below for some more of my case studies...